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          A Home-Based Business Online


          Issue 106 : October 29

          Sent to 10,738 Opt-In Subscribers

          Editor: Elena Fawkner
          Publisher: AHBBO Publishing
             Contact By Email

           IN THIS ISSUE

        1.     Welcome and Update from Elena
        2.     Home-Based Business Idea of the Week - Gourmet
          Gift Baskets
        3.     Feature Article - Eggs, Baskets and Multiple Streams
          of Income
        4.     Surveys and Trends
        5.     Motivational Tip for the Day - What Are Your Failure
        6.     Free E-Book of the Week - Self-Publish at the Speed
          of Thought
        8.     Subscription Management
        10.   Contact Information

        1.     Welcome and Update from Elena

        Hello again and a warm welcome to all the new subscribers
        who have joined us since the last issue.

        This week's article is all about eggs, baskets and not putting
        all of the former into one of the latter when it comes to making your
        living -- online or off.

        For those of you who haven't visited the AHBBO website
        during the week, you may want to check out Project 21 -
        an internet-based (e-)mail order business that's making
        a lot of people a lot of bucks.  This is something those of
        you with existing lists especially may want to check out.
        It's at .

        As always, thanks for reading and I hope you enjoy this
        week's issue. 

        Remember, this ezine is for YOU!  If you have comments or
        suggestions for topics you would like to see addressed, or
        would just like to share your experiences with other
        subscribers, I want to hear from you.  Please send
        comments, questions and stories to Contact By Email .

        2.     Home-Based Business Idea of the Week - Gourmet
          Gift Baskets

        Here's a pleasant home-based business that will challenge
        your creative as well as your managerial skills. It's a fun
        business for those who have the flare for creating
        appetizing gift packages.


        Gourmet gift baskets have become popular in recent years.
        They are a collection of desirable items, and in such a
        variety that they appeal to all. By determining the markets
        you want to target and the type of baskets you want to
        produce, you can set your income goals for as little or as
        much as you like.


        From the very large and the very small, businesses have
        needs for gift giving on a pretty constant basis. By
        targeting corporate accounts, you protect yourself from
        potential sales fluctuations common to what are generally
        considered seasonal items.  Businesses love gift baskets
        because they are "safe" compared to other gifts like
        chocolate (many people now carefully watch their fat
        intake) or wine & spirits (many people don't drink). Of
        course, other possible clients for your gift baskets include
        associations, retail outlets, fund raisers, and individual
        customers who purchase for themselves or as a gift.


        Gourmet gift baskets are fundamentally a few nice items
        placed in a unique arrangement and presented to look
        extravagant. Use your imagination and keep an eye for
        unusual and appealing products. To keep unit price low,
        inventory most commonly used items by purchasing direct
        from the manufacturer or main distributor. Look for large
        pretty items; they will give your product "size".


        Focus on a theme and build around it. From a corporate
        perspective, create presentations that communicate the
        corporate logo or marketing slogan.

        Do not limit yourself by just using baskets as your main
        vehicle. For example, a basket with an Italian theme can
        use (as its basket) a large pasta bowl to hold a small
        vinegar, olive oil, sun-dried tomatoes and kitchen utensils.

        Raffia or "grass" can be used to cushion the items, sealed
        together with shrink wrap. Finish your basket with a bow
        or creative ribbon, and you've got a product that can be
        retailed for around $39. Your cost: as low as $12.


        There are many more ideas like this at the AHBBO Home Business
        Ideas page at free home based business ideas with more being
        added all the time.

        Want To Market Your Business On the Internet? Need
        a strategy to get started? Not enough time? Want great
        product ideas? Don't let obstacles get in the way of your
        dreams. Learn from top webpreneur who runs 4 hugely
        successful online businesses bringing in over $5.2 Million
        in sales. We highly recommend his informative site.

        3.     Feature Article: Eggs, Baskets and Multiple Streams
          of Income

        © 2017 Elena Fawkner

        One of the legacies of 9/11 is that that large sections
        of the U.S. and world economy have taken a body blow. 
        Every day we hear of more and more companies who plan
        to lay off large numbers of workers (or have already) as
        they strive to reposition themselves to ride out what
        the doomsayers predict will shortly become a full-blown

        As much as you can intellectually sympathize with a
        tactic that effectively sacrifices a few for the good of
        the many (i.e., the ultimate survival of the business entity
        and the jobs of all those left behind), if you're the one in
        the firing line it's pretty cold comfort that others will be
        more financially secure as a result of your sacrifice.


        It's not unusual for people in such a situation to begin
        to rebel against the idea of having their financial destiny
        in someone else's hands.  Quite right, too.  The response
        of many in this situation is to begin to think about
        working for themselves, to be free of the tyranny of
        being dependent on others for their financial survival.

        Unfortunately, however, the failure rate of new small
        businesses is high and they take time to get up and
        running.  So thinking about and actually starting a new
        business AFTER you've lost your day job is too little,
        too late.

        For this reason, many people start their own business
        part-time, while they're still working full-time.  This
        approach has several advantages, not least of which
        is a financial cushion (i.e., your salary) during the time
        you're building your business.

        The goal of most such business owners is to eventually
        become successful enough to allow them to quit their
        day jobs and work on their own business full-time.  Fair

        As recent events have shown, however, no-one is
        immune from financial vulnerability whether you be
        employed in the full-time workforce, a struggling home-
        based entrepreneur running your own small-scale travel
        agency or anything in between.


        So how do you know what to choose as your livelihood
        to ensure that you will never again be subject to the
        vagaries of the economy, to ensure that your financial
        future is secure?

        The cold hard truth is that since you don't have a crystal
        ball, you simply don't.  After all, who could possibly have
        foreseen the events of 9/11 (other than the FBI and the

        Whatever your job, career, business or investment
        strategy, things can take a downturn.  Does that mean
        you have to take a downturn right along with them?
        Well, if all your eggs are in that particular basket, it
        does.  But what if all your eggs are not in that basket
        but only a few of them?  Well then, you simply divert
        the energy you were expending on the basket that's
        gone south into the ones that are still headed north.


        Multiple streams of income is the key.  You've probably
        heard of the concept in terms of running an online
        business.  It means don't just sell one product or service
        from your website, sell several so that if one bombs,
        your livelihood doesn't have to.

        Well, you can apply the same approach to your life.
        Who says your only choices are to work full-time in
        paid employment, work full-time in your own business,
        or work full-time in paid employment and part-time in
        your own business?

        Maybe the solution is to do EVERYTHING part-time.

        Let's say you work full-time in paid employment and
        you run an online business in your spare (part-)time. 
        Let's also say that your salary is low enough that, if
        you just had enough time to devote to it, you're pretty
        sure you could ramp up your online business to the
        point that you were generating more profit from every
        hour you devote to it than if you spent that same time
        working in your paid job.

        Now, some would decide that at that point they'd quit
        their day job and just work on their business full-time. 
        That may be a good option.  IF you can be sure that
        your business is going to succeed over the longer term. 
        But it ignores the fact that you don't really know what's
        around the corner and by giving up your day job you've
        also just given up your financial cushion (your
        "insurance" if you will). 

        And if you decide to do away with your business because
        you figure if you devote your time and energy into working
        even harder and longer hours for your employer you'll get
        a promotion and more money, if you lose your job you're
        screwed because you don't have the financial cushion of
        your business as insurance.


        So what's the answer?  Work both your job and
        your business part-time so that, together, they add
        up to full-time.  If (and this is an important "if" if cash
        flow is tight) the extra time you have to devote to your
        business will result in a commensurately greater financial
        return than would working the same hours in your job
        (make sure you run the numbers to be sure this is the case
        - if not, start a more profitable business!) this can be a
        viable option.  Even if it yields the same return (or maybe
        even a little less) it may still be worth considering as sort
        of an insurance policy against being laid off.

        Likewise, an employer that's struggling in a soft economy
        and facing having to lay staff off may well welcome the
        option of converting you to a part-timer with the resultant
        reduction in payroll and overheads.

        Such a situation can be a win-win for all concerned.  (And
        if you're a parent of young children, I hardly need to point
        out the lifestyle advantages and reduction in child care


        So, if you're still looking for The Answer, your Big Break,
        The One, STOP.  Stop thinking in terms of "ones" and
        start thinking in terms of multiples.  Multiple part-time
        ventures (and don't limit yourself to just one part-time
        job and one part-time business, the best combination for
        you may be two part-time jobs and one part-time business
        - whatever works) which, when added together, bring in
        just as much or more income than your J.O.B. (Just Over
        Broke) and minimize your risk from the vagaries of forces
        and events over which you have no control.

        Just as investment advisers warn investors not to place
        all their eggs in one basket, so too you should avoid
        relying on just one golden goose.  Get a flock of 'em!



        entrepreneur.  http://www.shelteredturtle.com

        Dear Mom...This is a letter from my heart to yours.

        I'm a mom with three kids. I know what it feels like to
        have to work outside the home and feel torn between
        your need to work and your need to be with your kids.
        Now I've found a way to be able to work and be there
        for them. I want you to be able to find it, too. Please
        read this now.

        4.     Surveys and Trends

        © Ryanna's Hope


        The "Holiday Readiness Report" from Vividence finds
        that 71% of US online consumers are concerned about the
        economy, in light of the 11 September 2001 attacks on the
        country, and 40% plan to shop less is stores this holiday
        season. In fact, 29% say they will shop more online this
        holiday season because they are concerned about store


        According to a September 2001 report from IMT Strategies,
        77% of e-mail users delete unsolicited commercial e-mail
        (UCE) -- more commonly known as spam -- without reading
        it. However, 48% of those users are curious to read
        permission e-mail.


        Almost one-half of online surfers looking for health-care
        information find it is too difficult to comprehend. A study
        published in the Archives of Pediatrics and Adolescent
        Medicine found that in 89 documents of pediatric care,
        most were written between the 10th or 12th grade level.
        Authors suggest that these documents should be written
        at the 8th grade level or lower since about 50% of the
        US population reads at or below that level.


        According to the April 2001 "General Internet User Survey"
        from Content Intelligence, a division of Lyra Research, 24%
        of internet users in the US have canceled subscriptions to
        general news magazines since they began using the internet.
        The study also found that some users are paying for online
        content -- though most (8.3%) are doing so for "adult"
        content, 5% say they pay for access to an industry-specific


        WANT MORE?

        Ryanna's has published over 45 business articles nationwide
        for the home entrepreneur. You can obtain free info about their
        offer of  "Cash Making you've Never Seen..." and you can
        obtain free ebooks and other articles at their site. Subscribe to
        their free ezine "Surveys and Trends For Entrepreneurs" too!

        ATTENTION AHBBO READERS: FREE Report, "How to Write
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        5.     Motivational Tip For The Day

        © Jan Tincher

        Are you thinking *failure* thoughts?

        Instead of thinking about what you can't do, can't have, can't
        be, do this:

        Every night before you go to sleep, ask this question: *What
        can I accomplish tomorrow if I have the faith to tap my vast

        Watch your *failure* thoughts disappear. Watch your life
        turn around.


        How one man turned an unprofessional, home made
        website into over $100,000 in profits last year and
        how you can too!  You can be up and running in
        half an hour!

        6.     Free E-Book of the Week

        =>  Self Publish at the Speed of Thought
          by Wayne Perkins & Tom Hua

        Best Selling Title from Amazon.com

        Learn how to self-publish your thoughts and your eBooks
        with the best selling eBook author and self-publisher.

        This eBook will walk you step by step through writing your
        first eBook and then present free resources and marketing
        plans that will allow you to market your eBooks using the
        same free resources that helped the author publish 3
        eBook bestsellers and two print on demand best selling
        titles at Amazon.com.



        To submit your eBook for the AHBBO Free E-Book of the
        Week segment, email me at Contact By Email,
        include a description and download instructions.  Please do
        NOT email the ebook to me as an attachment and please
        do not submit the free e-book from your self-replicating
        affiliate website.  I am looking for e-books created by YOU
        (they can contain affiliate links) that you want to share.

        8.     Subscription Management


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        10.     Contact Information

        Elena Fawkner, Editor
        A Home-Based Business Online
        Contact By Email

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