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        _______________________________________________________________

            A Home-Based Business Online
        _______________________________________________________________


          
          
          

           Issue 152 : September 30, 2017

           Sent to 13,629 Opt-In Subscribers

            Editor: Elena Fawkner
            Publisher: AHBBO Publishing
           http://www.shelteredturtle.com
          Contact By Email

        _______________________________________________________________


        _______________________________________________________________

          IN THIS ISSUE
        _______________________________________________________________


        1.     Welcome and Update from Elena
        2.     Home Business Idea of the Week
        3.     Feature Article - Making Money With Affiliate Programs
        4.     Surveys and Trends
        5.     Success Quote of the Week
        7.     Subscription Management
        9.     Contact Information

        _______________________________________________________________

        1.     Welcome from Elena
        _______________________________________________________________


        Hello again and a warm welcome to all the new subscribers
        who have joined us since the last issue.

        This week's article is about affiliate programs (also known
        as associate programs).  For the unitiated, they're a way
        of generating revenue by promoting someone else's product
        or service.  Often you're provided with a website to which
        you're instructed to drive traffic.  Easier said than done
        and there's a much more effective way.  "Making Money
        With Affiliate Programs" shows you how.  It's at segment 3.

        As always, thanks for reading and I hope you enjoy this
        week's issue.

        Remember, AHBBO is for YOU!  If you have comments or
        suggestions for topics you would like to see addressed, or
        would just like to share your experiences with other
        subscribers, I want to hear from you.  Please send
        comments, questions and stories to Contact By Email .


        _______________________________________________________________

        2.     Home Business Idea of the Week - Furniture Refurbishing
          and Refinishing
        _______________________________________________________________


        If you have a garage or work building and are willing to learn a
        craft, upholstering, re-upholstering and/or furniture refinishing
        would make an excellent home business. The investment is
        comparatively small and there is always a market for these skills
        and the products they yield.

        If you do not already know how to upholster or refinish wood,
        the first priority is to learn how. If you are experienced, you
        can begin with small projects and work your way up to the
        more complex and better paying jobs.  Otherwise, there are
        schools, courses and hundreds of books covering every possible
        aspect of furniture upholstery and refinishing.

        During your preparation, you may decide to specialize --modern,
        antiques or just chairs and sofas for example. When you are
        ready for customers, have a sign made and place an ad that
        announces your services (be specific). Put signs on your car or
        truck too, so people can see them when you pick up or deliver
        furniture.

        When you bring in jobs that are badly in need of repair, take
        "before" pictures of them -- to compare with "after" pictures
        when they are finished.

        Post the best of these in a photo album to show prospective
        customers and for possible future use in ads or brochures (you
        may need well contrasting black and white photos for these.)
        Arrange your album with good examples of each major type of
        work that you do and include a short (no more than 3 line) title
        and explanation for each. This way, if you are busy, customers
        can browse through them while waiting.

        These pictures will not only show what fine work you do-- they
        will also suggest other jobs to the customer. Use a good camera
        for these pictures (hire a photographer if necessary), so the
        pictures will accomplish their mission.

        -----

        This is just one of over 130 ideas from the new "Practical
        Home Business Ideas From AHBBO" e-book.  Find out more at
        Unique Home Business Ideas .


        _______________________________________________________________


        3.     Feature Article:  Making Money With Affiliate Programs
        _______________________________________________________________


        © 2017 Elena Fawkner

        Affiliate programs are a great way to generate income if you
        don't have a product of your own to promote yet. You know
        that already. But it's NOT, despite what you've heard, just a
        simple matter of signing up for this or that affiliate program
        and placing free and paid classified ads all over the place to
        generate traffic to the website they give you or to get people
        to click on your autoresponder link. There's more to it than
        that. Much more.

        When I started out in this business in May 2017, I signed up
        for Cookie Cutter. Like many of you I thought that I could
        simply absorb the information provided and then resell it to
        others. I followed all the advice about advertising in other
        people's ezines and all of that. I looked forward to some very
        round numbers. Well, I got one alright. A big fat ZERO. And
        that's how it stayed until I realized the truth. That if I was going
        to make any money in this business I had to start from scratch.

        In saying that, I don't want to take anything away from Cookie
        Cutter. It was a marvellous product in terms of what it
        could teach you in a very short period of time if you were,
        like me, starting from ground zero. (Its merits as a business
        opportunity were debatable but that's another story.)

        In this article, I tell you what worked for me. It's nothing earth-
        shattering or particularly profound. It's simply reality and
        common sense. Here's what you need to do to make any
        significant income from promoting other people's products.

        YOU NEED A WEBSITE

        Sorry, but yes, you do. A lot of people pushing their affiliate
        program will tell you, if you ask the question "Do I need my
        own website?", "No, you get this beautiful 25 page website
        for free!" Great. How are you going to get people to visit it?
        And how are you going to get people to visit YOUR
        YouBeaut.com website in preference to everyone else's
        YouBeaut.com website (all 50,000 of them)?

        Well, let me tell you, the time, effort and expense you
        would have to spend would be MUCH better invested in
        your OWN unique and interesting website that will attract
        traffic simply because it is unique and interesting.

        That said, you pick your affiliate programs to fit in with and
        complement your website. Not the other way around. You do
        NOT create your website to fit in with and complement your
        affiliate programs. So, start with what you know, what interests
        you, what you're passionate about. THAT should be the subject
        matter of your website. Then, and only then, should you start
        researching which affiliate programs out there fit in with the
        website you have created. More about that later.

        YOU NEED AN EZINE

        You should support your website by publishing an ezine at
        least on a monthly basis but preferably weekly. Why? A few
        reasons:

        First, it reminds your readers that your site exists (assuming
        they signed up at your site in the first place) and hopefully
        prompts them to visit again.

        Second, you develop a targeted mailing list of subscribers
        interested in the subject matter of your ezine and subscribers
        that you can direct mail to (judiciously, of course).

        Third, you can accept paid advertising in your ezine once it
        hits 1000 subscribers or so and fourth, you can use it to
        advertise your affiliate programs.

        In addition, assuming you take your ezine publishing duties
        seriously and it's not a mere regurgitation of other people's
        articles without any purpose other than to keep your name in
        front of an audience (and an ever-decreasing one it will be if that's
        all you do), you can use it to develop your reputation as an
        expert in your field by making the original articles you write for
        your ezine available to a wider audience by submitting them to
        other ezine publishers. Believe me, there's no shortage of ezine
        publishers out there who rely exclusively on other people's work!

        Establishing your own website and ezine takes serious time
        and work. You can't build either in a weekend. It will take you
        several weeks of effort to get it into good enough shape to take
        it public (and even then you won't be satisfied but you have to
        start at some point). And it will take several more weeks of
        time and effort publicizing the fact that your website and ezine
        exist and to start seeing some traffic trickling in.

        SELECTING AFFILIATE PROGRAMS

        Once you have an established website and ezine, you can start
        using them to promote your affiliate programs in a serious way.
        You can, of course, start promoting affiliate programs from day
        one, it's just that you won't see any results until you reach what
        I think of as the "established" stage. By this I mean you have
        a few hundred subscribers to your ezine and maybe a hundred
        unique daily visitors to your website. These numbers are on the
        very low end and your sales will reflect that but you'll at least be
        on your way by this point.

        Once you reach the "established" stage, you need to be very
        selective about the affiliate programs you choose because you
        are only going to select a very few of them and they need to be
        good performers. Some internet marketing so-called experts
        will tell you to pick one or two programs and market them
        exclusively for big returns. That's good advice on one level -
        it keeps you focused, and that's important - but on the other hand
        you're at the mercy of the owner of the affiliate program. If they
        go out of business so do you.

        So, pick a small handful of programs to promote but make sure
        they complement each other (so that someone who is interested
        in one program is likely to be equally interested in the others).
        It should be obvious but it bears stating - don't pick programs
        that have no relevance to the subject matter of your site! Your
        chances of selling to your website visitors are much higher if
        what you sell is closely related to the subject matter of your
        site. It was the subject matter of your site that attracted them in
        the first place. They are already a qualified prospect if what you
        sell from your site is relevant to that subject matter.

        COMMISSION STRUCTURES

        If you have a mega traffic site, then you can make up for in
        volume what a particular program's commission structure
        may lack in terms of straight dollars.

        But if you have a lower traffic site, then you need to make sure
        your traffic is very targeted, but go for higher commission
        programs.

        In other words, if you're a mega traffic site, by all means sign
        up with Amazon.com and make maybe three bucks a sale.
        If you make a hundred sales this week you've got three
        hundred bucks you didn't have before. But if you're a lower
        traffic site, focus on making just three sales a week of a
        product that pays a hundred bucks a pop and you're even with
        your mega traffic brethren in the commission stakes.

        Contrary to what many believe, it is no harder to sell a $247
        product than it is to sell a $50 product. Don't prejudge your
        audience. Make sure you offer programs that are relevant to
        their interests (and which you're proud to promote - that should
        go without saying but just in case ...) and the mere fact that
        you're bringing targeted buyers and highly relevant products
        together will do the rest, statistically speaking. Never, never
        forget - making money in an online business is a numbers game,
        pure and simple. Generate enough traffic and you'll generate
        sales. But if you generate traffic that doesn't match your product
        line, forget about it.

        MISCELLANEOUS CONSIDERATIONS

        To finish off, here are a few miscellaneous considerations to take
        into account when selecting your affiliate programs.

        => How Long Do the Cookies Last?

        Only go for programs that will credit you with the sale even
        if the customer doesn't buy on the first visit. In most cases,
        90% of your sales will come from the follow-up messages sent
        by the owner of the program once you give them the lead.

        You've heard that it takes an average of seven exposures to
        a message before a prospect will buy, right? Well, what happens
        to your commissions if you only get paid for direct sales (i.e.
        where the customer buys on the first visit following a direct link
        from your site)? Right. You get maybe 10% of the commissions
        you would have earned from the program if the customer was
        tagged as yours for a period of time (and preferably for life).

        Always read the terms and conditions of the affiliate program
        carefully before investing your time and effort. If it says
        anything like "if customer later makes a purchase on a repeat
        visit that does not originate from your link, you will not qualify
        for a commission on such sale" keep looking.

        Some programs will place a cookie on the customer's hard disk
        for 45 days or so which means that if that customer returns in
        three weeks to eventually make a purchase, that customer will
        be identified as "yours" and you will get the commission. Some
        programs even offer "lifetime customers", that is, the customer is
        yours for life even if they come back in three years time and buy
        a completely different product.

        => Stats Reporting

        Look for real-time reporting of statistics including hits and sales.
        Then check to make sure that the hits the affiliate program
        records are in line with your own stats tracking. This is easy
        to do. I use Roibot to track all clicks I'm interested in
        monitoring whether it's a program I'm promoting or whether I'm
        just interested in how many people click on a particular link to
        an article, for example. (To check out the Roibot suite of
        marketing tools, click this (Roibot) link:
        ).

        => Frequency (and Amount) of Payments

        Some programs will only pay once you accumulate a certain
        amount of commission dollars. That's OK ... it keeps admin
        costs down and therefore makes more of the profit available
        for payment of generous commissions ... but if it's
        disproportionately high compared to the amount of the base
        commission, consider another program.

        If it takes you a year to accumulate $50 in commissions, ask
        yourself how likely is it that this particular company will still be
        around in one year? Even if you have no concerns on that
        score, if it's taking you a year to accumulate $50 worth of
        commissions, this is not a program that's giving a particularly
        good return on your investment of time and effort. Look for
        something more productive.

        => How Long Established?

        Related to the previous discussion, think twice before investing
        too much time and effort on newly established programs. Add
        these to your portfolio by all means, but make your staple
        programs the tried and trues.

        => What is Their Policy on Spam?

        Very few things irritate me more than to receive spam from
        someone promoting one of the programs that I promote. Not
        because I get into a tizz about spam per se (yes, it's a
        nuisance but unlike apparently 98% of the internet population
        I actually do have more important things to worry about), but
        such tactics bring the program into disrepute because it
        suggests that the owner of the program condones spam and if
        the owner of the program condones it, how much value does
        he or she place on the program? Not much.

        So look for programs with strict anti-spam policies.

        SLOW AND STEADY WINS THE RACE

        Finally, a word about patience. This is a slow and steady wins
        the race game as well as a numbers game. Don't spit the
        dummy just because you don't make a single sale in your first
        month with a new program.

        By all means take a closer look at how well the product fits in
        with the demographics of your audience (website and ezine) but
        if it's a good fit, don't throw in the towel, instead, refine your
        marketing approach, tweak your ads, brainstorm for more
        creative ways of promoting the program.

        Don't write the program off as bad until you're sure it's not
        going to work for you. There may be some peculiar demographic
        factor common to your group that you're not aware of but until
        you've given it a good try, don't assume that's the case.

        As a general rule, so long as you're sure that the product is a
        good fit, work with it for a year to give it a real chance of
        performing for you. The internet landscape is strewn with the
        carcasses of would-be successful entrepreneurs whose only
        mistake was giving up too soon. Don't be one of them.

        ------



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        ------


        practical business ideas, opportunities and solutions for the
        work-from-home entrepreneur. 
        http://www.shelteredturtle.com


        _______________________________________________________________


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        THAT WORKS. Details at

        _______________________________________________________________

        4.     Surveys and Trends
        _______________________________________________________________


        © 2017 Ryanna's Hope

        The following is an extract from the current issue of Larry
        Wack's excellent weekly ezine, "Surveys and Trends".  Follow
        the link at the end of the segment to subscribe for the full
        version.

        ------------------------------------------------------------
        CONSUMER TRENDS TOWARD MESSAGE FILTERING
        ------------------------------------------------------------

        Email volume will continue to explode as person-to-person emails
        are joined by rapidly-growing numbers of spam and email alerts
        and notifications, according to IDC. In 2017, the total number of
        email messages sent daily is expected to exceed 60 billion
        worldwide, up from 31 billion in 2017, and slightly more than
        half of these messages will be person-to-person emails.

        According to IDC, email users will demand greater access to
        message filtering technology to quickly distinguish between high
        and low priority messages and to delete spam. Additionally, Web
        browsers will remain the primary access method for all emailboxes
        worldwide through 2017.

        ------------------------------------------------------------
        CONSUMER CONCERNS FOR VIRAL WARFARE!
        ------------------------------------------------------------

        A September 2017 survey from computer security firm Central
        Command, Inc. found that average Internet users were concerned
        about attack susceptibility, with almost three-quarters (74
        percent) of the 66,296 respondents indicating that some form of
        cyberwarfare is likely to occur in the near future.

        Among the respondents, most were from North America (42 percent),
        followed by Europe (27 percent), Australia (14 percent), South
        America (10 percent), Asia (5 percent), and Africa (2 percent),
        and 67 percent strongly feel that their respective country is not
        yet prepared to combat against such a major threat.

        The results displayed a significant increase in virus awareness ?
        a marked improvement from responses a year prior. When asked
        about the handling of e-mail attachments from an unknown source,
        the results showed that 58 percent of the respondents would
        delete the attachment immediately and 41 percent expressed they
        practiced extreme caution when viewing any attachment regardless
        of the sender. However, 61 percent claimed to have been infected
        with a virus at one time or another, and 53 percent were victims
        of an intrusion attack.

        _______________________________________________________________


        5.     Success Quote of the Week
        _______________________________________________________________


        Routine is a ground to stand on, a wall to retreat to; we
        cannot draw on our boots without bracing ourselves against
        it.
          -- Henry David Thoreau


        _______________________________________________________________


        A home business should be fun and exciting- and Joonipers is
        all that and more! More items to sell, better price structure for
        your customers, and NEW.. YOU can be the first in your area.
        Owned and run by women! Visit Joonipers.com today!

        _______________________________________________________________

        _______________________________________________________________

        7.     Subscription Management
        _______________________________________________________________



         

        To SUBSCRIBE to this Newsletter:
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        If you find this newsletter valuable, please forward it
        in its entirety to your friends, family and associates!
          _______________________________________________________________

        9.    Contact Information
        _______________________________________________________________


        Elena Fawkner, Editor
        A Home-Based Business Online
        Contact By Email
        http://www.shelteredturtle.com

        _______________________________________________________________

        Copyright © 1999-2017 AHBBO Publishing
        All Rights Reserved

        Copyright 1998-2017, AHBBO.com. All rights are reserved. Tuesday, 26-Jan-2021 01:42:39 CST

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