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        a home based business onlinehome business ideas

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        Home Based Business Newsletter
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          A Home-Based Business Online


              June 2

          Sent to 4,813 subscribers

           Editor: Elena Fawkner
           Publisher: AHBBO Publishing
             Contact By Email


           IN THIS ISSUE

        1. Welcome and Update from Elena
        2. Home-Based Business Idea of the Week - Bed and
        3. Feature Article - Moonlighting's Greatest Challenge ...
         How the Beat the Time Crunch
        4. Web Watch - Your Personal Information: Privacy or
        5. Special Offer for AHBBO Subscribers - Incorporation
         Services from Click & Inc.
        6. AHBBO Build Your Own Website Tutorial - Part 1:
         Introduction and Timetable
        7. Free E-Book of the Week - 101 High Profit Businesses
         You Can Start On The Internet With Little Or No Money!
        8. Subscriber Q&A - Turning a Website Into a Money Maker
        9. This Week's Web Site Pick - Tame Your Brain
        12. Subscription Management
        14. Contact Information

        1. Welcome and Update from Elena

        Hello again, and a warm welcome to all the new subscribers
        who have joined us since the last issue!

        This week sees the introduction of the new AHBBO tutorial
        "Build Your Own Website".  For those of you intending to
        participate, we'll be following the same format as the earlier
        AHBBO Newsletter Publishing Tutorial, namely delivery of
        each instalment by autoresponder as well as being posted
        at the AHBBO website.

        Following last week's article, "Creating A Corporate Office
        Image From Your Spare Bedroom", I received many requests
        for information about how to go about incorporating your own
        company.  As it happens, I have been working with Mark
        Levine of Click & Inc. over recent weeks regarding a strategic
        partnership between Click & Inc. and AHBBO.  Mark's
        business is providing online incorporation services to small
        businesses.  I wasn't intending to introduce you to
        Click & Inc.'s services until the launch of the new AHBBO
        website but since there seems to be some current interest,
        I'm doing so in this issue.

        The upshot of all of this is that Mark has graciously written
        a piece especially for AHBBO subscribers on the reasons
        why you should incorporate your business.  Following
        Mark's article I have included details of a special offer that
        Mark is making available to AHBBO subscribers.  I strongly
        recommend his service to all readers who have, or plan to
        have, their own business.

        As always, thanks for reading and I hope you enjoy this
        week's issue.

        Remember, this ezine is for YOU! If you have comments
        or suggestions for topics you would like to see addressed,
        or would just like to share your experiences with other
        subscribers, I want to hear from you! Please send comments,
        questions and stories to Contact By Email .

        2. Home-Based Business Idea of the Week - Bed and

        If you live in an attractive town that caters to tourists or business
        travellers, have a spare bedroom or two, an outgoing personality,
        know your way around a kitchen and don't mind sharing your
        space with and entertaining strangers, a bed and breakfast
        business may be just up your alley.

        For foreign visitors, staying overnight with locals is something
        often preferred as it provides the opportunity to meet real people
        and experience real life ... something that is next to impossible
        to achieve when staying at a large, impersonal downtown hotel.
        For domestic travellers too, whether on business or vacation,
        bed and breakfast lodgings are often a welcome respite from
        the same old hotel/motel circuit.

        Prices per night range from a low of US$25 to US$100 or
        more depending on location, facilities and services.  Be sure
        to check with your local regulatory authority for any licensing
        requirements that may apply in your area though.

        Naturally, your guests will expect a clean, neat and
        comfortable home. It doesn't have to be anything grand.  Often,
        all your guests will be looking for is a slice of real life.  So just
        make sure the guest accommodations are tastefully furnished
        and well-maintained and that there is plenty of cupboard space,
        a sitting area and a large, comfortable bed.

        Many foreign visitors will appreciate a quick tour of the
        interesting sights in your area or at least some assistance in
        planning an itinerary so think about incorporating this into your
        suite of services.

        In addition to advertising in newspapers and the Yellow Pages,
        be sure to list your services with all the travel agencies in
        your area as well as in a number of national travel magazines.


        Useful resources:


        => So You Want to Be an Innkeeper: The Definitive Guide to
             Operating a Successful Bed and Breakfast
             by Mary E. Davies

        => How to Open and Operate a Bed & Breakfast
             by Jan Stankus

        => Open Your Own Bed and Breakfast
             Barbara Notarius, Gail Sforza Brewer

        => How to Start and Operate Your Own Bed-and-Breakfast:
             Down-to-Earth Advice
             by Martha Watson Murphy

        => Bed and Breakfast: A Step by Step Business Plan
             by Monica Taylor and Richard Taylor

        These titles and many more can be ordered online at Barnes &
        Noble (http://www.barnesandnoble.com).


        There are many more ideas like this in AHBBO's Home
        Business Ideas page at Home Business Ideas with more being added
        all the time.


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        3. Feature Article - Moonlighting's Greatest Challenge ...
            How to Beat the Time Crunch

        Copyright © 2017 by Elena Fawkner

        I receive many emails each week with send times like 5:02
        am, 4:47 am and 1:02 am.  Ah, I think to myself, another
        moonlighter.  It's tough being a moonlighter, as many of you
        reading this know only too well.  Here are some ideas to help
        you beat the time crunch.


        Before you can begin planning how to make the most
        effective use of your time, you need to understand where
        it goes.

        An activity log is a good way of identifying black holes that
        can be turned into productive time.  Keep an activity log for
        a week.  Just write down everything you do for a week.  Be
        sure to include everything: getting ready for work, eating
        meals, taking breaks, travelling to and from work, grocery
        shopping, telephone calls, faxes, emails, casual chats,
        work activities, reading, making meals, watching TV,


        Your activity log will identify, in excruciating detail, exactly
        how much time you are squandering each week ... valuable
        time that you could be putting to productive use in your
        business.  You may find that you're spending 16 hours a
        week watching TV, for example.  That's two whole business

        So identify those time wasters and kill them off.  A time
        waster is any thing that doesn't make a worthwhile
        contribution (proportionate to the time you spend on it) to
        your work, your business or your personal wellbeing.  If it
        doesn't make a contribution to one of these three areas,
        dump it or delegate it.

        ON THE JOB

        If you are more efficient on the job, you will be able to free
        up some time for business-related activities.  You can't be
        too obvious about it, of course, but so long as you're on
        top of your work responsibilities, you can buy yourself some
        time to take care of some of your business-related activities.

        Paradoxically, studies have shown that moonlighters who
        'cheat' by squeezing in business activities alongside their
        work activities are often more effective in their day jobs
        because they work harder than they normally would to keep
        from getting caught.  One word of caution, though.  It's
        generally a BAD idea to choose for your business something
        that competes with your employer's business.  Such an
        arrangement is rife with conflicts.


        If you've followed the above steps, you should have a good
        idea of how much time you have available to you and what
        activities are going to serve your business, work and personal
        needs.  Now it's time to schedule everything you need to
        accomplish.  You may choose to do this on a daily, weekly
        or monthly basis, it's up to you.  I recommend though that
        you start out by creating daily "to do" lists until you get
        used to the discipline of managing your time effectively.

        So make a list of everything you would like to accomplish
        today.  This includes business, work and personal.  Now
        prioritize those activities in order of necessity, importance and
        urgency.  When thinking about priorities, make sure that if you
        run out of time today, what doesn't get done is something that
        can wait until tomorrow.

        In addition to scheduling your activities, allocate realistic
        time periods within which to complete them.  By setting a time
        limit for these tasks, you will force yourself to lift your pace to
        get them done in time and this will in turn force you to become
        more productive.  It will also help you discipline yourself
        not to allow distractions to get in the way.

        When scheduling, work with your effectiveness level as much
        as you can.  Schedule important tasks that require creativity
        and clear-thinking for your most alert period of the day.
        Routine or mundane tasks can be slotted in to low energy/low
        concentration periods.

        Also, try and maintain and influence your energy levels with
        diet and rest.  A high carbohydrate breakfast will keep the
        brain supplied with sugars for the early part of the day.  But
        by mid-morning, you may experience a sugar slump so get
        into the habit of having a mid-morning snack to avoid this.  A
        banana will do the trick.  Some people swear by protein
        (such as an egg) at breakfast to delay the energy dip.
        Experiment until you find what works best for you.

        Still on the subject of diet, if you want to have a productive
        afternoon avoid large lunches because they divert blood from
        the brain and to digestion.  If you've ever felt like taking a nap
        after lunch, that's why.  Also, don't drink alcohol at lunchtime
        because it's a sedative.  All you'll want to do is go to sleep.
        Not very conducive to a productive afternoon's work.


        Focus on results, not on being busy.  You are, I'm sure,
        familiar with the Pareto Principle, also known as the 80/20
        rule.  The Pareto Principle says that 80% of unfocused effort
        generates only 20% of results and the remaining 80% of
        results are achieved with only 20% of effort.  Focus on the
        results you are wanting to achieve and look for ways to work
        more efficiently.


        No doubt your activity log revealed an amazing amount of
        time taken up with distractions.  Distractions can take
        many forms but let's look at three major ones: email,
        telephone calls and casual visitors.

        => Email

        Check your non-work (i.e. non-job) email only once or twice
        a day and deal with each item only once.  That means
        reading it, responding to it, filing it for later review or trashing
        it.  Don't leave it sitting in your inbox once you've opened it or
        you'll forget what it is and waste time rereading it probably
        several times over.

        => Telephone Calls

        Be disciplined with telephone calls.  Have an agenda before
        dialing and stick to it.  Be clear in your own mind the
        purpose of your call and the outcome you want.  It's also a
        good idea to schedule "telephone time" if you can manage
        it.  This is an hour or so every day when you make and return
        phone calls.

        => Casual Visitors

        Discourage chatty drop-in visitors by getting up from your
        desk, continuing to appear busy, not having convenient
        visitors' chairs (drape your coat over them or pile them up
        with papers) or by saying something like, "Joe can I get back
        to you on whatever it is once I'm done here?  I'm under the


        Get out of the habit of feeling bad about declining requests
        from people to take on tasks that will erode even further the
        time you have available.  Now, if it's your boss and what you're
        being asked to do falls within your job description, you
        obviously have no choice, but do you really need to be on yet
        another committee?


        Time spent waiting for an appointment or when you're
        travelling can be put to productive use.  Use that 15 minutes
        you're waiting in the doctor's surgery to sketch out some
        article ideas, write some classified ads or answer email.  Same
        thing when you're travelling.  If you're travelling by air, try and
        get a seat that will allow you to work.  That may mean an
        emergency exit or a bulkhead seat, for example.  Any seat
        that will allow you to work on your laptop comfortably is worth
        the effort.


        This one is a no-brainer.  If you get up just one hour earlier
        each day, you effectively create another 365 hours a year.
        That's more than two weeks!  You could create a brand new
        website in two weeks.  You could write the outline of a novel
        in two weeks.  At least think about it.


        Consider learning how to speed read to save time on your
        business reading.  Alternatively, learning more effective
        reading strategies to extract required information most
        efficiently is another time saver.

        These are just a few ideas to get you thinking about how
        you can save time and create time in your day.  By putting
        these principles to work and constantly testing your activities
        against the yardstick "does this make a worthwhile
        contribution to my work, business or personal wellbeing?",
        you will quickly develop a radar for time wasters and begin to
        eliminate them from your life.  By simplifying your life in this
        way you will be amazed at how much more you are able to
        accomplish and your dream of giving up your day job for your
        own full-time business will become a reality much sooner
        than you would have ever thought possible.


        **Reprinting of this article is welcome!**
        This article may be freely reproduced provided that: (1) you
        use the autoresponder copy which contains a resource box;
        and (2) you leave the resource box intact.


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        4. Web Watch - Your Personal Information: Privacy or Piracy?

        In last week's Web Watch segment we discussed the new
        U.S. Children's Online Privacy Protection Rule which came
        into effect on April 21. 

        During the week, the issue of privacy rights for the rest of
        us, most particularly the alarming emerging trend of website
        owners selling personal information gathered from their
        website visitors, ezine subscribers and who knows who else,
        continued to be a hot subject.

        In the news:

        => Data about me? It's personal, private -- and for sale
        From now on, when those scurvy dog Internet marketers want
        our personal and private information, maybe we should charge
        them for it. That ought to apply the brakes to the Net's privacy

        => Intrusion fears as tax office sells data
        The Australian Taxation office has admitted it planned to sell
        e-mail addresses and other details of 2.5 million business for
        $20 each, a move that experts warn could undermine the
        commercial privacy of companies.

        This is one issue that definitely does seem to be getting
        up a head of steam.  How long do you think it will be before
        regulators start enacting legislation to protect the privacy
        of ALL of us who provide personal information such as email
        addresses when we buy online, sign up for a newsletter or
        any of the other myriad circumstances under which we
        agree that it's appropriate to provide this information?  If
        history is any guide, there'll be a lot of talk and scaremongering
        before anything changes if, in fact, it ever does.

        You can use this growing concern about internet privacy to
        your competitive advantage by taking the initiative and
        establishing your own privacy policy at your site and in
        relation to any information you collect from your site visitors
        and/or ezine subscribers.  At a minimum your privacy policy
        should state that all information is treated as highly
        confidential, is kept securely and will not be knowingly
        disclosed or sold to any third party.  To be safe though, you
        should probably add a rider that excludes disclosure by
        compulsion of law.

        5. Special Offer - Incorporation Services from Click & Inc.

        A word from Mark Levine of Click & Inc.

        Starting your own business is a time of great excitement and
        anticipation. Working hard to develop a good product or service
        provides a great sense of accomplishment.

        In many ways the Internet has made it easier to start your own
        business, but it has also left traps for the unwary.

        I抳e been a business lawyer for eight years. I have served as
        outside general counsel to small and large businesses alike.
        I have also owned several small companies myself­so what I抦
        about to tell you comes from years of experience.

        Since 1993 I have started and sold two clothing companies,
        and a merchandising company which sold a variety of toys,
        dolls, and clothing featuring two of the most famous professional
        wrestlers in the world.  I now am one of the owners of an online
        business services company.

        Anyone, and I mean anyone who is going to start a business,
        and especially an ecommerce business where they are selling
        goods and/or services, should be incorporated. The Internet has
        made incorporating easy and relatively cheap, which is both good
        and bad as you will see.

        The most important reason to incorporate is that, if properly run,
        a corporation shields the owner from personal liability for the
        corporation's debts. Let's take a person who runs an estore where
        they offer 100,000 products for sale. It is safe to say that this
        person has never seen any of the products and knows very little
        about them.

        There are many people who do this and it is a fine way to operate
        so long as the proper steps are followed. The seller of the product
        (in this case you) has a great deal of exposure given that you sell
        thousands of products. Let's say that Chuck Consumer buys a
        blender through John Doe's estore. When Chuck Consumer gets
        the product, let's say his three year old sticks her hand in the
        blender and turns it on, mutilating her hand. Chuck Consumer then
        goes to an attorney who convinces the Consumers to sue. They
        sue the manufacturer and the party who sold them the blender
        (which is John Doe). A court may find that the maker of the blender
        didn't provide proper instructions so that Chuck Consumer wasn't
        aware that his three year old should not be left alone near a plugged
        in blender.

        Or maybe the court says that the manufacturer was negligent
        because there wasn't a safety mechanism to prevent such an

        Or maybe, the court finds that John Doe should have known that a
        blender could be dangerous if a three year old child is left alone
        with it and should have warned Chuck Consumer about this when
        he bought the blender. If John Doe is properly incorporated and
        observes corporate formalities (meaning that he runs his business
        as real business), even if a judgment is granted against John
        Doe's corporation, all of John Doe's personal assets are not
        jeopardized and cannot be touched.

        To someone who is not a lawyer, this story I told you seems
        absurd. "This could never happen," I often hear people say. "A
        court wouldn't make such a ruling--it goes against common sense,"
        is another thing I hear a lot. The fact is that it happens all of the
        time. Judges and juries do this every day. We all know the story
        of the woman who won millions from McDonalds because her
        coffee was too hot.

        The bottom line is that anyone who sells goods or services online
        or off should be protected. An incorporation provides another layer
        of protection so long as you run your corporation properly. At our
        company http://www.clickandinc.com, we provide our clients with
        the information they need to properly run a corporation and follow
        the correct corporate formalities.

        Anyone who tells you that just by filing the articles of incorporation
        you are protected is wrong. You are incorporated, but not
        necessarily shielded from personal liability. When it comes to
        incorporating online, like anything else in life, you get what you
        pay for. Sure you can pay $25 to be incorporated, but unless you
        know what to do with the stack of forms that the incorporating
        company sends to you, you will have wasted $25.

        If you want to get proper assistance in completing the necessary
        documents you will have to pay more than $25. You should be
        able to get a complete incorporation for under $300. That would
        include completed bylaws, completed initial minutes of the board
        of directors and shareholders, completed stock certificates,
        completed federal forms for obtaining a federal identification
        number (which you need to open a checking account) and if you
        elect to be an S corporation, and instructions about how to
        properly protect yourself from personal liability. You won抰 get
        that for $25 and if you pay more than $300 you are getting taken.

        Like anything else be careful of people who nickel and dime you
        to death and want to sell you things that you don't really need.
        Good luck and good incorporating.


        I mentioned earlier that Click & Inc. have a special offer for
        AHBBO subscribers.  When you visit the Click & Inc. site at
        http://www.clickandinc.com you will see that there are three
        service levels: the basic comprehensive package for $89; the
        fully-customized package for $188 and the ultimate package
        for $237.  Click & Inc. are making the ultimate package
        available to you for the price of the fully-customized package.
        This is a fabulous offer for the price, giving you complete
        peace of mind and saving you hours of work.  Here's what
        you get:

        => confirmation of the availability of your company name with
        the Secretary of State;

        => customization of your Articles of Incorporation;

        => filing of your Articles of Incorporation within three business
        days of the date of your order;

        => a copy of your Articles of Incorporation along with completed
        Bylaws, Initial Minutes of the Shareholders and Board of
        Directors, and Stock Certificates;

        => completed required IRS forms Federal Tax-ID (SS4) and S-
        Corporation (2553) ready to be mailed after you sign them;

        => email notification that your incorporation is complete and
        when you can expect to receive your incorporation package;

        => a 30 minute, no obligation consultation with a Click & Inc.
        affiliate attorney in your own state.  (You can use this
        consultation for any advice you need, not just in relation to

        => 60 day amendment period for changes to your Articles of

        => completed documents via first class mail with an easy to
        follow set of instructions for you to follow;

        => daily listings of expired or expiring domain names (see
        the May 5 issue of AHBBO for a discussion on the
        trade in domain names and how you can profit); and

        => access to over 500 fully customized business forms and
        documents such as power of attorney forms, purchase
        agreements and much more.

        As you can see, this is excellent value for money.  To take
        advantage of this offer, all you need to do is enter the
        promotional code FA99 when ordering.


        6. Build Your Own Website Tutorial - Part I - Introduction
            and Timetable

        Welcome to the launch of the AHBBO Build Your Own
        Website Tutorial.  This week, all we're going to cover is
        an outline of the tutorial and the resources you're going
        to need over the coming weeks.

        To keep the length of the newsletter down, the tutorial
        instalments are going to be made available by autoresponder
        rather than being set out in full in the ezine. 

        8. Subscriber Q&A  - Turning A Website Into a Money Maker

        Dear Elena:

        How does one make a web site into a good source of income,
        quickly? The reason I ask is because my friend informed me
        today that she lost a major client, for whom she did search
        engine submissions, and may have to close her site unless
        she can replace the income with something else. The site is
        aimed at business women, and most of the members are South
        African. The site offers very good services to the members, and
        most of them are free. So it's not paying its way. How does she
        turn it around?

        The reason it affects me is because I've recently launched a
        mini-site, hosted with her, so its closing down will mean that
        I have to find another host and move the site.


        Damaria Senne


        Well, Damaria, the first thing I noticed about the Women@Work
        site, after how nicely it was put together, was that it is targeted
        to South African women (see the "about us" page).  My question
        is, why exclude 95% of your potential audience?  If your site is
        going to depend for its existence on such a narrow demographic,
        then yes, when that one big client goes elsewhere, you are going
        to be in trouble!

        My suggestion is to expand the focus of the site from South
        African women to women of the world!  There are a lot of us out
        here, believe me, and the site is one that would have universal
        appeal.  Start targeting worldwide traffic and you'll start
        attracting worldwide business.  Any business that is dependent
        upon one or two clients is vulnerable.

        The other suggestion I would make is to switch from a .co.za
        domain name to a .com .  This is because the .co.za immediately
        tells the potential site visitor that this is a South African site and
        many will make the assumption that it's a site designed for local
        traffic.  A visit to the site and all the references to South African
        currency reinforces the impression.  Now, it may mean that for
        ideological or other reasons, the strong desire of the webmaster
        IS to specifically target South African women and South African
        women alone.  If so, then I would have to question whether the
        South African internet market is big enough to make the site a
        paying proposition.  I doubt it, frankly.

        Assuming there are no ideological reasons to restrict the site to
        South African women, then I say what I've said many times before:
        the internet is a worldwide medium.  Quite frankly I fail to see why
        anyone running a business website wants a country-specific
        domain unless their market truly is local or, perhaps, if the .com
        or .net or .org domain name is already taken.  In those cases, I'd
        prefer to use another name with one of the main extensions before
        I'd use a country-specific domain.

        So, to answer your question, I'd make some fast changes to the
        site to make it country-neutral, set up to accept payment in US
        dollars as this is as close to a universal currency as we currently
        have (assuming that works from an exchange rate point of view and
        there are no governmental controls in place that preclude
        acceptance of payment in US currency), and aggressively market
        the site to a worldwide audience.

        9. This Week's Web Site Pick -Tame Your Brain

        Thanks for all the submissions for this segment following
        my request last week.

        Here's the first of the sites run by AHBBO subscribers
        that I'm going to be featuring in this segment for the
        next few weeks.  It's Jan Tincher's "Tame Your Brain".
        Many of you already know Jan, I'm sure, from her
        wonderful "Tame Your Brain" newsletter.  A certified
        hypnotherapist, Jan's site is a showcase for her articles
        and is a good example of how to support an ezine using a
        website (as opposed to the other way around for a change!).

        Take a look at Jan's site.  It may give you some good
        ideas of your own!

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