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        _______________________________________________________________

            A Home-Based Business Online
        _______________________________________________________________


          
          
          

           Issue 126 : March 18, 2017

           Sent to 12,759 Opt-In Subscribers

            Editor: Elena Fawkner
            Publisher: AHBBO Publishing
           Free Online Business Opportunities
          Contact By Email

        _______________________________________________________________



        _______________________________________________________________

          IN THIS ISSUE
        _______________________________________________________________


        1.     Welcome and Update from Elena
        2.     Home-Based Business Idea of the Week - Printing
          Invitations
        3.     Feature Article - The Money Value of Time
        4.     Surveys and Trends
        5.     Success Quotes of the Week
        7.     Subscription Management
        9.     Contact Information

        _______________________________________________________________

        1.     Welcome and Update from Elena
        _______________________________________________________________


        Hello again and a warm welcome to all the new subscribers
        who have joined us since the last issue.

        This week I'm delighted to bring you a real-life success
        story as the Home Business Idea of the Week.  Tammy
        Johnson is running a thriving invitation printing business
        and she has done it exclusively online!  Think it can't
        be done?  Think again.  Tammy's living proof.  (If you
        have a success story to share, send it to me at


        This week's feature article is "The Money Value of Time".
        Understand how much your time is really worth and
        you'll begin to make much smarter choices about what
        you do with it.  Your business will thank you!

        Finally, those of you who pay attention to such things
        will notice that subscriber numbers have reduced from
        over 16,200 last week to a little over 12,700 this week.
        Why?  Well, thanks to my new mailing list service, I am
        finally able to identify the bad addresses and repeat
        "full mailbox" offenders and their addresses have been
        zapped.  Please ... if you enjoy AHBBO and want to
        keep receiving it at your free email address, clear out
        your mailbox on a regular basis.  All bounce addresses
        will be deleted.

        As always, thanks for reading and I hope you enjoy this
        week's issue.

        Remember, AHBBO is for YOU!  If you have comments or
        suggestions for topics you would like to see addressed, or
        would just like to share your experiences with other
        subscribers, I want to hear from you.  Please send
        comments, questions and stories to Contact By Email .


        _______________________________________________________________


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        _______________________________________________________________

        2.     Home-Based Business Idea of the Week - Printing
          Invitations
        _______________________________________________________________

        By Tammy Johnson

        揙h wow, you have your own business from home?  You
        are so lucky!  To be able to be with your kids and set
        your own hours, I wish I could do that?how did you
        start??br>
        If I had a dime for every time I heard that story, I would
        be making a better living than I am by printing invitations. 
        It seems like the glamorous life ... being your own boss,
        setting your own hours, working from home.

        But ... when you're your own boss, you're also your
        own janitor and everything in between.  Setting your
        own hours means staying up until 4 a.m. if that's what
        it takes to get the job done.  And you never really get a
        day off.  Working from home means you never get to
        leave work.

        But I wouldn抰 change it for the world! Because when
        you're your own boss you can make the quick decisions
        that need to be made.  You can decide the business is
        closed for the next two hours while you take the kids
        to the park.  Working from home means you can raise
        your own kids! (Even if they do think you live in the
        office!)

        I started working from home in 1998.  I was also working
        full time and my husband had two jobs.  Yes, very
        glamorous.  I spent most of my time in the business
        promoting the site (http://www.partyinvitations.com)
        and then I would complete the two or three orders a day
        that I got.  The site was ranked pretty high in the search
        engines, but most hits did not turn into orders. 

        In 2017 the business changed dramatically.  On April 6th 
        I had 10 orders to complete and I came home with my
        first child.  that's when it all went crazy.  The hard work
        had paid off, but I still had more room to grow.   I used
        my maternity leave  to see what it would be like to stay
        at home.  It was so nice that I extended my leave to 10
        weeks.

        That was also the year I realized that I should promote
        each category of invitation that I sold, rather than the
        site as a whole.  After promoting in this fashion,
        categories like First Communion invitations became more
        popular than Christmas party invitations.  I found that
        while I get a lot of orders for birth announcements, being
        one of just a few sites offering Cinco de Mayo invitations
        is just as profitable.  The key seemed to be, as an e-zine
        I read advised, to do one thing to promote the business
        each day.  Following that advice was the best thing I did.

        In 2017 when my boss at my full time job would not let
        me off for my son抯 first birthday, I quit.  That was a
        scary leap into depending upon the business!  I didn't
        even give 2 weeks notice, and I never look back in regret.  
        9 months later the business took another turn.   The
        princess (my daughter) was born.

        A year later, it is 2017.  I now have days that I have 30
        orders to complete.  The family is excited about the
        prospect of my husband quitting his job to help with the
        business. 

        How did we get from three jobs plus the business to just
        the business?  Hard work!  There is no canned answer, it
        did not happen overnight.  Research was done, long hours
        were spent, relationships were built. 

        I have read e-zine articles that say it's important to
        establish relationships with your customers.  They're right.  
        A lot of people want to know there is a person behind the
        web site.  And many satisfied customers become repeat
        customers.  I have formed some great relationships through
        e-mail. 

        These same e-zines say the relationships must be taken
        off line.  Perhaps this is true of many customers, but
        when it's your business and you're the only one with
        30 orders and two kids under the age of three (and at
        least one is crying, laughing, screaming or singing at any
        given moment), talking on the phone is not high priority
        and building relationships over the internet works
        beautifully. 

        Written by:  Tammy Johnson, owner of Kamyra in Print
        at http://www.partyinvitations.com .  Email Tammy at


        -----

        There are many more ideas like this at the AHBBO Home Business
        Ideas page at free home based business ideas with more being
        added regularly.

        _______________________________________________________________


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        3.     Feature Article:  The Money Value of Time
        _______________________________________________________________

        © 2017 Elena Fawkner

        You have, no doubt, heard the phrase "the time value of
        money".  It means that a dollar in your hand today is worth
        more than a dollar in your hand a year from now.  Why?
        Because of what you can do with that dollar over the next
        year.  You can invest that dollar in an interest bearing
        account and have $1.05 at the end of the year.  If you
        decide to take your buck in a year, your opportunity cost
        (foregone investment) will be five cents.  Not to mention
        what inflation will have done to your purchasing power in
        the meantime.

        As interesting as the time value of money is to economists
        and financial  planners, if you're anything like me, you
        probably find the whole subject just a little short of riveting. 
        So here's something more interesting to think about.  The
        money value of time.  Your time, that is.

        Why do you need to think about the money value of time?
        Because, quite simply, once you truly understand what your
        time is worth, in dollar terms, you will work your business
        more productively and efficiently than ever before.

        In my other life, I'm an attorney.  I work for a downtown
        Los Angeles law firm and, like any other law firm, what
        counts is how many billable hours I clock each month.
        We have software to track it all for us of course.  My
        time is charged out at $250 an hour.  In a minimum of
        six minute increments.  This means that if I so much as
        pick up and read a one paragraph letter from another
        attorney, my client is billed $25. 

        Spend enough time tracking your time like this, getting
        to the end of the day and needing to see at least seven
        billable hours totaled on your computer screen and you
        soon develop a very healthy respect for the dollar value
        of time. 

        And because I don't want to have to be at the office for
        ten hours before I've generated seven that are billable,
        let me assure you I work very efficiently indeed. 

        In the process, I've become an expert at avoiding time
        wasters and unproductive activities.  As a result I can
        usually generate seven billable hours from being in the
        office for only eight.  (The other hour is unavoidable
        non-billable general admin type stuff.)

        My point?  Start thinking like an attorney when it comes
        to how you value and spend your time.  Here's how.

        First, decide what level of income you need from your
        business.  For the purposes of our example, let's say
        it's $52,000 per year or $1,000 per week.

        Next, decide how many hours you want to work each
        week.  To keep the math simple, let's say you're going to
        work 50 hours a week.  Therefore, on average, you need
        to generate $20 for every hour of time you spend working
        in your business. 

        But not all of your time will be revenue-generating (i.e.,
        "billable") time.  Any business has its share of non-billable
        time - those routine administrative tasks that must be
        done even though they make no contribution to your
        bottom line.

        So, now you have a choice.   You can either work more
        hours each week to cover your non-billable time, or you
        can increase the amount you need to earn from every
        billable hour.  The first option means working longer.  The
        second option means working smarter.  Your choice.

        Whatever you decide, keep that hourly rate firmly in
        mind.  Every hour of your time is worth $20 (or whatever
        rate you have calculated for yourself).

        Think about that when the phone rings on a work day and
        it's your sister wanting you to go with her to mall this
        afternoon.  There's three hours or $60 you've just thrown
        away (not to mention what you spend at the mall!).  Tell
        her you'll go with her on Saturday instead.  You have to
        work today.  Think twice about the hour and a half it will
        take you to do your errands this afternoon.  Another $30
        gone.  Do them on your own time, not your business's. 

        Think $30 here or there won't make any difference?  Think
        about this.  Do it twice a week and you've just lost over
        $3,000 for the year in potential business.  And when you
        consider that some of that $3,000 in business would have
        become repeat business, you're cheating your business
        out of some serious income.

        Apply the same thought process to when you actually
        ARE working also.  What's the better use of your time --
        writing an article for this week's issue of your ezine which
        will hopefully be picked up by other sites and publishers,
        thereby providing you with valuable free publicity  -- or
        stopping what you're doing every ten minutes each time
        you get new email?  And reading it.

        Remember: the hour or two you spend writing your
        article needs to return the equivalent of $40 in income. 
        Writing articles is the equivalent of free advertising. 
        You can *easily* generate at *least* $40 in income
        with that sort of no-cost publicity.  My articles published
        on other websites and in other ezines bring me hundreds
        of new visitors each week.  All for about two hours worth
        of work on my part.  No amount of time spent reading
        email will ever do that.

        Contrast how much income you generate by reading non-
        business-related email during working hours.  Zero.  It
        makes absolutely no contribution to your bottom line.  So,
        don't do it when you're working.  Do it on your own time.

        By having your "hourly rate" uppermost in mind at all
        times, you can always decide what's the best use of
        your time.  Quite simply, it's whatever alternative will make
        a direct contribution to your bottom line. 

        Now, obviously, no-one's going to step forward and hand
        you $20 every time you complete an hour's work.  You're
        not someone else's employee - you're running your own
        show.

        Some weeks you'll put in 50 hours but will only receive
        $100 that week.  Or less.  But other weeks, you'll put in
        the same number of hours and bank $1,500.  It's swings
        and roundabouts. 

        It's a good idea to review your expenditure of time against
        revenue generated on a monthly or bi-monthly basis to get
        an accurate picture of how you're tracking.

        The point is to know what your time is worth so you can
        ensure you're getting the maximum return on your
        investment that you possibly can. 

        It will also help you to determine when the all-important
        big step of hiring employees is the most cost-effective
        thing to do.  If you can generate more income from each
        hour if you are free to devote your time to business
        development activities than it will cost you to pay an
        employee to take over the routine, administrative tasks
        that are currently sucking up all your time, you should
        hire the employee.  If you don't know what your time
        is worth though, how will you ever know when that time
        has come?

        So, next time you're not feeling particularly motivated
        to write that article and think you'll maybe just go read
        the newspaper for an hour or so instead, consider this.
        Would you rather spend $20 to read the newspaper at
        11:15 on a Tuesday morning or would you rather read
        it for free at 7:30?

        Time is money and money is time.  Spend them wisely.

        ------








        ------


        practical business ideas, opportunities and solutions for the
        work-from-home entrepreneur. 
        Work from Home Online Business


        _______________________________________________________________


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        4.     Surveys and Trends
        _______________________________________________________________


        © 2017 Ryanna's Hope

        ==================
        ADVERTISING REALITIES
        ==================

        Every human being on earth is either "right" or "left"
        brain dominant with regard to how they perceive
        everything around them. The "analytical type" will be
        left brained. They pay particular attention to detail,
        and are logical and deductive in their thought process.

        "Right brain dominant" are those who see things in a
        "romantic" light, and who are very emotional.

        Artists of all types fit into this area. While most of
        the US population is "left brain dominant," 45% make
        up the "right brainers."

        =====================
        ADVERTISING TIME LINE. . .
        =====================

        1918 - The first test kitchen in an ad agency is
        created in the Chicago office of the J. Walter Thompson
        Company.

        1918 - A New York toy firm begins manufacturing the
        Raggedy Ann doll; the doll soon grows into a $20-
        million-a-year business.

        ===========================
        ONLINE PRODUCTS AND PURCHASING
        (according to Key Findings)
        ===========================

        * Consumers rarely make a purchase on their first
        visit to an online store. Typically, they visit a website
        3-7 times over 20 to 30 days before buying.

        * When searching for a product online, consumers
        most often type the product name in a search engine
        (28%), go to a store抯 URL (23%), type the brand
        name in a search engine (9%), type the store name
        in a search engine (5%), or go to the shopping page of
        a search engine (5%).

        ===================
        KEY FINDINGS REPORTS...
        ===================

        * When asked what the internet was like, Americans
        compared it to a library (45%), highway (15%),
        shopping mall (14%), wild west (8%), school (7%), town
        hall/meeting place (3%), and banking/investment office
        (3%).

        * Americans with household income over $35,000 prefer
        that businesses contact them via direct mail (34%).
        Less preferred methods include print ads (30%),
        television (25%), radio (5%), e-mail (4%), the internet
        (2%) and telemarketing (0%).

        * Internet users say that pop-up ads are more
        annoying than e-mail spam, by a 65% to 34% margin.

        =====================
        YOU SHOULD ALWAYS CONSIDER USING PRINTED
        MEDIA TO ADVERTISE
        =====================

        The top reason for not having Internet access
        among households with incomes of less than $25,000
        was that access is too expensive, indicated by 72
        percent of survey respondents. Additional reasons
        that low-income users do not choose home access
        include already having Internet access at work or
        school (12 percent), not wanting to tie up the phone
        line (10 percent), not wanting children using the Web
        (6 percent) and difficulty of use (4 percent):
        Online Publishers Assoc.

        =====================
        QUESTION IS: "ARE THEY READING THE ADVERTISING?"
        =====================

        Most (64%) at-work internet users check their e-mail
        on a regular basis during the day, 34% check it a
        minimum of six times. The average user receives 22
        e-mails per day and spends 49 minutes reading and
        managing it. Many users can抰 stay away: 42% check
        their business e-mail while on vacation and 23% check
        it on weekends: Online Publishers Assoc.

        _______________________________________________________________


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        _______________________________________________________________

        5.     Success Quotes of the Week
        _______________________________________________________________


        Security is not the meaning of my life. Great opportunities
        are worth the risks.
          --  Shirley Hufstedler

        In all labor there is profit.
          --  King Solomon

        It is our attitude at the beginning of a difficult undertaking
        which, more than anything else, will determine its
        successful outcome.
          --  William James

        _______________________________________________________________


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        _______________________________________________________________

        7.     Subscription Management
        _______________________________________________________________



         

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        If you find this newsletter valuable, please forward it
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          _______________________________________________________________

        9.     Contact Information
        _______________________________________________________________


        Elena Fawkner, Editor
        A Home-Based Business Online
        Contact By Email
        Online Business Ideas

        _______________________________________________________________

        Copyright © 1999-2017 AHBBO Publishing
        All Rights Reserved

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